News


15 September 2025

Meeting & Conference Trends for 2026

Meeting & Conference Trends for 2026

 

Meeting & Conference Trends for 2026: What Local Corporate Clients Need to Know

As we move into 2026, companies looking to host meetings or conferences locally (in Berkshire, Buckinghamshire, or the Thames Valley) are facing evolving expectations from delegates, changing technologies, and new priorities around sustainability, wellness, and experience. To stay ahead, it's essential to understand the trends shaping the events industry — and to choose a venue that doesn’t just keep up, but helps lead.

 

In this post we’ll cover:

  • Key trends in meetings & conferences for 2026
  • What corporate clients are increasingly seeking
  • How Dorney Lake fulfils these trends, making it a smart option for your next event

 

What the Research Says: Emerging Trends in Meetings & Conferences 2026

Here are the most important trends event planners and corporate clients should be aware of, based on recent industry reports:

1. Hybrid & Fully Integrated Event Formats. 

Hybrid meetings (a mix of in-person + virtual) aren’t going away. What’s shifting is the expectation that virtual attendees should have parity with in-person ones: interactive sessions, high-quality streaming, networking tools etc. Conferences-uk+2Live Group UK+2

2. Personalisation & AI-Driven Experiences. 

Attendees in 2026 expect events to feel tailored: agendas built to their interests, intelligent matchmaking for networking, AI tools to help with logistics, content suggestions, etc. Speaker Agency+1

3. Wellness, Mindfulness & Work-Life Balance

Sessions dedicated to mental and physical health, mindfulness breaks, wellness-centric design, and creating comfortable spaces are rising in importance. Anticipation for “wellness at the core” of event design is growing. Julia Charles Event Management+1

4. Sustainability & Ethical Events

Environmental and social governance (ESG) expectations are increasingly non-negotiable. That means sustainable transport access, low-waste catering, carbon offsetting, energy-efficient venues, reduced printed materials, etc. Julia Charles Event Management+2Travel and Tour World+2

5. Experiential Venues & Immersive Environments

Delegate experience is king. Unique spaces, immersive storytelling, flexible architecture, outdoor or non-traditional venues, breakout networking zones, natural light and connection with nature all rank highly. Event Industry News+2kdmevents.co.uk+2

6. Enhanced Technology & AV Infrastructure

Reliable high-speed internet, multi-camera setups, room acoustics, lighting, virtual event platforms, audience engagement tools like polling, Q&A, breakout streaming, and more are standard expectations. Event Industry News+2Conferences-uk+2

7. Cost Pressure & Travel / Localisation Dynamics

With global economic uncertainties and rising business travel costs, local venues that reduce travel time, provide strong value, and help deliver measurable ROI will be more attractive. Corporate travel forecasts for 2026 suggest stabilising but still tight budgets. MyCWT+2Travel and Tour World+2


 

“What Attendees Really Want” – A Localised Lens

If you’re hosting a meeting or conference for your team, clients, or partners, here are more specific things your delegates will likely care about:

  • Easy access (by road/train) to reduce travel fatigue
  • Flexible spaces that allow for breaks/informal networking
  • Venues that offer outdoor options or scenic surroundings (for wellness, inspiration)
  • Catering that fits dietary needs and sustainability standards
  • Hybrid or streaming facilities so remote attendees can participate fully

 

How Dorney Lake is Positioned to Deliver on 2026’s Conference Trends

Dorney Lake, set in scenic Berkshire, is more than just a picturesque location — it offers features and services that align well with what forward-looking corporate clients need in 2026:

Trend

How Dorney Lake Meets It

Hybrid & fully integrated events

Dorney Lake has strong AV infrastructure, flexible indoor/outdoor spaces, and can support live streaming / virtual participants to ensure remote attendees get the same quality experience.

Personalisation & flexible layouts

With a variety of meeting rooms, break-out spaces, lakeside views, and adaptable layout options, you can tailor the environment to the theme, agenda, or brand experience.

Wellness & nature

The setting by the lake offers natural surroundings, calm for wellness breaks, walking breaks or team outdoors activities. Plus onsite facilities that allow for relaxed breaks and reflection.

Sustainability

Dorney Lake is committed to environmental stewardship, with green grounds, waste management, local sourcing of food & drink, and reducing the carbon footprint by being accessible locally.

Unique, experiential venue

The combination of scenic outdoors, modern indoor facilities, flexible event spaces, and opportunities for unique experiential extras (boat rides, lakeside networking, evening receptions by the water) create an event people will remember.

Cost efficiency & travel-friendly

Located close to London / the Thames Valley, accessibility is good. Reduced travel times, less overnight stays required, competitive rates, helping you get more with your budget.


 

Practical Tips for Corporate Clients Planning Events in 2026

To make the most of these trends, here are tips you might consider when planning your next meeting / conference:

  1. Define what “experience” you’re offering — beyond content, what emotions, connections, and memories should attendees leave with?
  2. Invest in tech early – ensure strong broadband, test streaming / hybrid elements, ensure lighting and acoustics are excellent.
  3. Plan for wellness — schedule breaks, consider outdoor time, offer healthy food options, space for reflection.
  4. Think local where possible – reduce travel for attendees; this boosts satisfaction and lowers carbon impact.
  5. Measure outcomes, not just attendance – follow up on learning, engagement, connections made, ROI, to prove value.

 

Conclusion

The landscape of corporate meetings and conferences in 2026 is shifting: more experiential, more hybrid, more sustainable, more personalised, more wellness-oriented. If you’re planning an event for your team, clients or partners, choosing a venue that aligns with these trends will markedly improve delegate experience, ROI, and the long-term reputation of your events.

Dorney Lake offers exactly that blend — scenic, sustainable, well-connected, tech-enabled and with room to breathe. If you’d like to explore how we can help you host a conference or meeting that embraces 2026’s trends, I’d be pleased to arrange a site visit or provide a tailored proposal.

Event Insights